Tips to Track Your SEO Performance
When you embark on your search engine optimisation (SEO) campaign you will be entering into a new learning phase of your life. You have, no doubt, by this stage set up your very own website. You have included a good balance of images and text. You have produced eye catching headlines. The one thing you haven’t got is traffic to your site. SEO is what you now have to do to get visitors.
There is much more to SEO than simply scattering important keywords throughout your text and organising links. You will have to closely monitor the effect of these keywords and ascertain if the links are being productive or not. SEO is all about search engine rankings. This means you want to have your particular website ranked above that of your competitors when people search keywords associated with your products or services. It must at least make the search engine’s first page. This will be the aim of your keywords or key phrases.
Carefully Chosen Keywords are Important to Your Success
In this sense your choice of keywords is paramount to your ultimate success. You should therefore think about what words you would use if you wanted to bring up your own site, or the words you believe other people might use to bring up a site such as the one you have put together. For instance if you are a lawyer you wouldn’t simply use the word lawyer as there would be millions around the world. You will have to refine it to what kind of lawyer you are, and in what area you practice. It could be something like ‘family law Sydney’ or ‘Michigan family law attorneys.’
Google Analytics or Site Stats are Invaluable in Tracking Your Traffic
Google analytics or site stats are useful tools to have to measure what is working for you and what is not. It will give you various measurements from which you can evaluate what is happening on your site. For instance one area that is tracked is ‘visits’. Knowing and understand this statistic is one of your most valuable insights into what is happening on your site and how your SEO is performing. Visits will give you the following information:
- Page visits. This particular statistic lets you know how many pages on your site received visits during a certain period of time. You will see if it is trending up or down. If it is trending down you will need to find out why.
- Page views. A similar record as that of page visits but it will go further in that it will tell you how many pages were actually viewed by each visitor to your site. It tells you whether your visitor became interested in the visit or disappeared as fast as he or she landed. For instance if 100 people visited your site and 101 page views were recorded it shows you that they are not staying to look around. If however, you had 100 visitors with 10,000 page views you can consider yourself as being quite successful.
- Bounce rates. Bounce rates have to be compared against your visit readings. It gives you a measurement of how many people visited your site and whether they left immediately or hung around for a while. You will need to carefully study the percentage of bounces and put this up against your total traffic. This will tell you if the people making the visit are bothering to read, or look, at what you are trying to impart. If it happened that your traffic actually increased but your bounce rate increased as well you are not achieving any benefit. Once again it indicates people are leaving before learning what you have to say or sell. Similar to a person walking into a shop and immediately turning around and leaving without even bothering to look around. The ideal situation here would be when the traffic visiting your site increased and your bounce rate decreased. This will tell you that you are successfully getting people to come to your site, meaning the keywords are working to get them there and to keep them there, and that they are staying to look around a bit. This should mean you have a better chance of making sales.
Use Your Blog to Whet the Appetite for More
Before you settle back and wait for the money to start rolling in, you should be aware that bounce rates can sometimes be read incorrectly. If you have a good blog structured to point people towards your site for instance, your traffic may well increase because of the interest your blog created. Once on your site visitors may look around a bit but leave having got enough information from your blog.
Be careful that you are not imparting too much information in your blog and that your visitors are given more to interest them once they get to your web pages. If you find the visitors to your site are actually staying for some time it will indicate they are discovering what they want. If this is occurring your next job will be to take them further into your site and preferably not to leave until they have purchased from you.
Your key performance indicators (KPI) are therefore:
- Number of pages indexed
- Page yield
- Known brand
Your blog will help promote your specific brand, and when a visitor has reached your landing page he or she will be reassured if you have used the same background colour and font as you did in your blog. By doing this your visitor will be more inclined to sub-consciously trust you as they will get a sense of familiarity.
This article was written by Will from Life Insurance Finder. Visit Life Insurance Finder to compare life insurance quotes.
Promoting Your Affiliate Products with Linknami Online Advertising
As many have proven, promoting your affiliate products via review posts and relevant articles is probably the single most effective affiliate marketing effort you can do to maximize your conversion rate. How an online advertising site can help you out?
If you are looking for a way to promote your affiliate products, you need to ensure that you get the targeted traffic that will actually buy from you. You need to partner with an site offering you opportunities to do just that.
There are some highly recommended sites on the web that you can join to get your affiliate program links promoted; one of them is Linknami.
Linknami online advertising is a site from which you can access many online advertising opportunities, either as a publisher or advertiser. Of all advertising options, you might want consider the single page ads product to help you in your affiliate marketing campaign.
Linknami Single Page Ads allows publishers – typically blog owners – to monetize each blog post individually. The single page ads are more beneficial for both publishers and advertisers. Publishers can earn more than the typical sitewide ads, while advertisers can get laser-targeted traffic, more clicks, better leads and higher return on investment (ROI.)
I recommend you to visit Linknami.com and see whether it can help you sell more affiliate products.
Affiliate marketing – An online money making option
Making extra money in today’s world has become extremely important. The higher the income of a household, the better will be the condition. This can also help you in staying out of debt as majority of the people are in serious financial stress because of layoffs. However, there are various online money making options which are not like the regular jobs. This makes making money really easy as you can opt for more than one tool at the same time. The affiliate marketing is one such money making option. Affiliate marketing again has various avenues through which you can make money and these are the pay per lead affiliate program, pay per click affiliate program and the pay per sale affiliate program.
What’s the catch in affiliate marketing?
The main advantage or attraction of affiliate marketing is that you are not required to sell any products. Moreover, you can join more than one affiliate program and earn money at the same time from all of those programs. The main thing that you are required to do after you join an affiliate program is incorporating the link given by the merchant in your own website or articles. When visitors come to your website and stumble upon the link given, they may click on the link. As a result of this, they may land up in the merchant’s website. This increases the possibility of sale of the products or services offered by the merchant.
You as an affiliate can earn commission on the number of visitors going to the merchant’s website or the number leads that you are able to produce or the amount of increase in the sales of the merchant’s products. This is how you can make money through the affiliate marketing programs.
What are the differences in various affiliate programs?
There are various kinds of affiliate marketing programs – pay per sale, pay per click, pay per lead affiliate programs. In addition to this, there are also the single tier, the two tier, the multi tier and the flat fee affiliate programs.
In case of the pay per sale programs, you can earn commissions on the number of sales you are able to produce through the incorporation of the merchant’s link in your website. On the other hand, in case of the pay per click, you are able to make money simply on the clicks that are done on the given link. Again, the pay per lead is the one where you can earn commissions based on the number of leads you are able to produce. Leads are nothing but personal information shared by the visitors in the form of the surveys lists filled up or through any such sign up processes.
How can you increase income through affiliate marketing?
In affiliate marketing programs, you can make more money if you get increased number of visitors to your website. So, in order to get more money through the affiliate programs you will have to try and improve the search engine ranking of your website so that it appears higher in the search list. As it will appear higher in the search list, more number of visitors may visit your website. This may increase the possibility of the visitors clicking on the given link and then landing up on the merchant’s website. This as a result can up the sales of the merchant and this again is going to help you in increasing the chances of making more money through the affiliate programs.
Other than this, you can also participate in the different social networking sites in order to promote your own website and this will also help you in promoting the products and services of the merchant. This again will help you in earning more through the different affiliate marketing programs.
Furthermore, if you have enrolled in different kinds of affiliate marketing programs, it would be better for you to maintain different websites for different kinds of products or services.
How to Use Coupon Codes to Boost your Earning from Affiliate Programs
Probably the number one benefit of doing affiliate marketing is that you don’t actually need to create anything to make money online.
Products or services? You don’t need to develop one; just pick the affiliate products you are passionate about and tell everybody about the products (and of course, ask them to buy via your affiliate links…)
Websites or blogs? You don’t need to have one; sure, establishing a site can help a lot, but it’s not the only way to make money via affiliate marketing.
There are 1001 ways to make money online promoting affiliate products – one of the most effective ones is incorporating coupon codes in your affiliate marketing campaigns.
Coupon codes 101
Coupon codes are essentially discount codes that are redeemable only if you “mention” them when you purchase the products or services. When you shop online, when you are about to check out you are often asked to enter coupon code to redeem discounts or any other perks.
Let me ask you this question: Where are you looking for such coupon codes? It’s only common sense – you would answer: Coupon sites! Or if you are an adventurous shopper, you can Google for – in example – “GoDaddy Coupon codes” and there you go – plenty of sites to browse for the GoDaddy coupon codes popping out on your search engine result pages.
If you are promoting one particular product, you are usually given an option to use particular coupon codes to help you attract buyers to buy from you. I am actually interested in affiliate programs that launch monthly coupon codes available to all affiliate marketers. No hassle, no fuss.
In some affiliate programs, you can even make your own coupon codes – usually allowing you to take a portion of your affiliate income margin to be given to your customers. For example, if Affiliate Program X is offering you 30 percent affiliate income, you may want to share 10 percent to your prospects in the form of discounts.
Obviously, I tend to avoid affiliate programs that don’t offer the option for us to promote coupon codes to help attracting prospects.
How to make money from my coupon codes?
It’s pretty straightforward, really – if someone buys a product you are affiliated with using your coupon code, you will get the affiliate commission. It’s that simple.
So, for example, if you join a web hosting affiliate program offering the ability to use Web Hosting Coupon codes to promote the hosting provider, you might want to get people to use the coupon codes to sign up for the web hosting service.
Okay – I’ve got the coupon codes to promote my affiliate products… what next?
So, now you surely want to get your coupon codes to be visible to as many eyeballs as possible, right? There are actually some ways to do it, but one of the most cost effective ways is by submitting your coupon codes to as many coupon sites as possible.
The premise is this: By submitting your coupon codes to such coupon sites, you can get your coupon codes exposed and well-buzzed to the coupon site visitors… and the search engines! We know that the search engines are the main vehicles to deliver targeted traffics that convert well. With that being said, it’s only logical to submit to high-trafficked coupon code sites.
I hope this blog post can help you earn more from your joined affiliate programs! Please share your experience in using coupon codes to attract prospects by commenting on this article 
Make Money With Amazon: Amazon Sniper
One of the best programs out there for affiliate marketing tips in my opinion, is Google Sniper. If you are an affiliate marketer, you have no doubt heard about this program. I am not going to go into this program right now because I want to discuss another affiliate how to guide.
Amazon Sniper
It’s no secret there are affiliate marketers out there making a killing. Some make 6-7 figures a year; from home; on their computers. The American dream baby. Amazon is a gold mine in my opinion. All you really need from a basic point of view; is a product and a place to promote it.
But how do you do that? Truthfully, the secret to ANY sniper program; Google or Amazon, is in the micro-niche. Period. What I mean is; you can’t pick cars as your product and expect to make money. BUT….if you drill it down and choose the 1967 Mustang as your product; BANK. Why you ask? Because you have narrowed it down and selected a product that is targeted to a specific group of searchers.
Within choosing this micro niche is your keyword research. This is the second most important aspect of your affiliate marketing campaign. You absolutely have to have a low competition, high search keyword or phrase. Oh, and it has to be a buying keyword. What this means is; your phrase should be ” how to lose weight,” not “lose weight.” The first one shows that people are searching how to lose weight and may be looking for product aids to help them.
I know it sounds a bit daunting; however, with the right guide, you can make this as easy as pie and start an empire of affiliate sites. I searched around for an awesome Amazon sniper guide and I found one. I want you to check it out and start building your affiliate site.
This first guide is all about picking the right product to promote. <——–that link will take you right to the tutorial guide and get you on your way. Stay tuned for part 2 where I take you into keyword research and give you another great tutorial.